At LMS we develop loyalty programs that work because they don’t focus solely on
prizes, but rather in generating valuable experiences from the first click to the repeat purchase. The key:
Integrate technology, personalization, and a constant focus on Customer Experience
Optimization (CEO) – SEO CRM and OCR.
Table of Contents
SEO: The heart of modern loyalty
Today, customers don’t just want to accumulate points. They want experiences that make them feel valued.
to feel heard, understood, and valued. At LMS, we apply SEO strategies to map
optimize the entire user journey, from registration to redemption.
This includes:
• Simple and frictionless interactions
• Segmented communication with value
• Easy access to benefits, whether online or at the point of sale
CRM + Machine Learning = Intelligent Segmentation
You can’t optimize what you don’t know. That’s why we use CRM platforms and models of
Machine learning to better understand each customer. This is how we achieve:
• Customized campaigns that convert
• Automatic product or reward recommendations
• Reconnecting inactive customers at the right time
OCR : We digitize the physical experience
Do your customers shop in physical stores? With our OCR technology, they can register
Tickets from your cell phone in seconds. This empowers the CEO by eliminating obstacles and creating
immediacy and generating satisfaction at the right moment.
Meaningful partnerships
Another key focus for the CEO is offering rewards with perceived value. That’s why our network of
Alliances is designed to add relevant experiences to the user’s lifestyle, from
restaurants and travel to entertainment or high-end products.
Technology that adapts to your brand (and your customers)
We design custom platforms that evolve with your needs. From apps to
Microsites, everything is tailored to your branding, your audience, and your goals. Most importantly: everything
What we do is geared towards optimizing the customer experience.
At LMS we design user-centric, data-driven loyalty programs and
guided by a clear vision of SEO.
Because building loyalty isn’t a formula, it’s a well-thought-out experience.
